Welcome to the August edition of AOE Compliance Connection, AOE’s monthly newsletter. In this month’s newsletter, you can expect a helpful feature on language clarification in the Standards for Integrity and Independence in Accredited Continuing Education, a deep dive look at Standard 5, and a focus on the past and future of the ACCME Working Groups, including a survey for you to take. As summer draws to a close, consider how AOE can equip you and your team! We’ve got you covered for accreditation and reaccreditation endeavors, outsourced CE accreditation management, outsourced CE coordination, progress report management, trainings and bootcamps, and more. Reach out to us at inquire@aoeconsulting.com to see how we can best support you!
ACCME Working Groups: A Work In Progress
One of the new components of the ACCME 2021 meeting was Working Groups – a “longitudinal learning experience” that began months before the actual meeting. Participants proposed the topics, seven topics were selected, and 95 participants in total were involved, including AOE staff members.
The overarching goal of the Working Groups was to create resources and tools for the CE community at large through participant collaboration. The actual work of each group took place in the weeks prior to the ACCME 2021 Meeting and was presented in the closing plenary session to all attendees.
Since the meeting, the ACCME is engaging with each Working Group to complete the project by documenting their journey and communicating their results and products to the CE community. In the coming months, expect to hear from the ACCME about each of the following groups:
- Beyond the CME Office: Professional Development of Departments and Unit-Based CME Leaders to Help Advance the Field of CME
- Virtual Marketing and Outreach: Engaging Learners in your CME Activities
- COVID-19 Response: ACCME National Survey of Providers of Continuing Professional Development
- Elevating the National Conversation on Diversity, Equity, Inclusion, and Anti-Racism: Content Standards and Strategies for Accredited Continuing Education
- Keeping CME Simple: Tips to Streamline Planning and Evaluating CME Activities
- Applying Standards for Integrity & Independence in Academic CPD: Successful Frontline Management (including Sarah Ryan, PhD, AOE Program Manager)
- Mentorship for CE Professionals
One Working Group, Beyond the CME Office: Professional Development of Departments and Unit-Based CME Leaders to Help Advance the Field of CME, looked specifically at the preparedness of CME professionals to plan and deliver CME and also their engagement in ongoing professional development. They created a survey to gather information for their efforts and are asking CME professionals to contribute their voices to the data. If you’d like to participate, click here and complete the survey before Friday, August 20.
Clarifying Terminology: The New Standards
The Standards for Integrity and Independence in Accredited Continuing Education, replacing the established Standards for Commercial Support, were released in December 2020. AOE is supporting providers as they adjust to the many changes required for compliance with the new Standards on or before January 1, 2022. One of the changes that has proven to be confusing for providers to navigate is an update to terminology, specifically the terms “ineligible company” and “accredited continuing education”. Here are two questions recently posed by providers, and the answers AOE provided!
Ineligible Company
Provider Question: Do we need to replace all instances of “commercial” with “ineligible”?
AOE Answer: Per the new Standards, the term “ineligible company” now replaces the term “commercial interest”. The ACCME has clarified that the new term is intended to communicate that eligibility for accreditation is not based on whether an organization is for-profit or nonprofit but, instead, is based on its primary mission and function. Please note the definition as well as the term for ineligible companies has been updated from the Standards for Commercial Support.
So, does this mean that instances of “commercial” as in commercial bias or commercial promotion should always be replaced with “ineligible”? Actually, no, it doesn’t. The reality is that both terms still need to be utilized. While “ineligible company” has replaced the term “commercial interest”, it is still most appropriate to use the terms “commercial support”, “commercial bias”, and “commercial promotion”. For example, ACCME Standard 4 still refers to commercial support and ACCME Standard 2 still refers to commercial bias. The use of “ineligible company” is most specifically focused on the ACCME’s definitions of organizations ineligible to be accredited in the ACCME system (ineligible companies) or those eligible to be accredited in the ACCME system (eligible organizations).
Accredited Continuing Education
Provider Question: When should we use the phrase “accredited continuing education” and when should we use the phrase “continuing medical education”?
AOE Answer: Per the Standards for Integrity and Independence in Accredited Continuing Education, the term “accredited continuing education” replaces “continuing medical education” to be inclusive of all health professions. The ACCME included the word “accredited” to explicitly differentiate between accredited and nonaccredited education providers and education.
While continuing education (CE) does replace continuing medical education (CME) in reference to the education being delivered, the credit associated with the education is still referred to as continuing medical education (CME) credit by the American Medical Association (AMA) with the official designation being AMA PRA Category 1 Credit™.
So, when should you use each term? The best way to determine this is to ask, “Is the language in question referring generally to the education or is it referring to the credit offered for the education?” Remember, the ACCME Accreditation Statement and AMA Credit Designation Statement remain unchanged. Thus, when referring to the credit associated with an accredited CE activity, accredited providers should still utilize “CME credit”, not “accredited continuing education credit”. However, when using language to refer to the education in general, or as a whole, providers should use “accredited continuing education”.
New Standards: A Deeper Dive (Part 5)
Released in December 2020, the Standards for Integrity and Independence in Accredited Continuing Education replace the established Standards for Commercial Support. As providers will be required to comply with the new Standards by January 1, 2022, now, in 2021, is an advantageous time for a deep dive into each of the 5 new Standards. As part of AOE’s efforts on behalf of our clients, we have been featuring one standard per newsletter to offer readers insight and tools beyond a surface level. Previous AOE newsletters feature in-depth information about Standard 1, Standard 2, Standard 3, and Standard 4.
Standard 5 deals with the management of ancillary activities that are offered in conjunction with accredited continuing education. It applies only when there is marketing by ineligible companies or nonaccredited education associated with the accredited continuing education. In short, accredited providers are responsible for making sure that education is clearly separate from all ineligible companies’ marketing (including advertising, sales, exhibits, and promotion) and from any nonaccredited education offered in conjunction with accredited continuing education.
The three major tenets of this standard are as follows:
- If ineligible companies are allowed to exhibit or market in association with accredited education, they may not be allowed to influence decisions related to planning, delivery, and evaluation of the educational content; to interfere with the presentation in any way; or be a condition of the financial agreement between the ineligible company and the accredited provider.
- The learners must be able to easily distinguish between the accredited education and the other activities. For live activities, this involves a 30-minute time period before or after the accredited education and the other activities. For print, online, or digital activities, learners must be able to engage with the content without engaging with the other activities. The content itself must be free of product promotion, advertisements, and marketing by ineligible companies, or corporate or product logos or trade names.
- Ineligible companies are not allowed to provide access to accredited education of any kind to learners.
In its FAQ section, the ACCME clarifies a few different points about Standard 5, specific to the 30-minute time interval required between accredited and nonaccredited activities. Specifically, they clarify that for any live activity (in-person or online), the 30-minute buffer period needs to exist between the accredited and nonaccredited session, no matter which comes first.
More information about the new Standards can be found here.
Upcoming Activities/Education Opportunities
- ANA Policy, Innovation & Advocacy Virtual Forum
September 14, 2021, Virtual Live
Read More >> - Independent Medical Education & Grants Summit
September 21-23, 2021, Virtual Live
Read More >> - MAACME Annual Conference: Virtual Meeting
September 23, 2021, Virtual Live
Read More >> - 2021 Joint Accreditation Leadership Summit
September 30 – October 1, 2021
Read More >> - ANCC NCPD Summit
In Conjunction with ANCC Pathway to Excellence
ANCC National Magnet Conference
November 9-10, 2021
Read More >>